by The Boomer Gal | Mar 11, 2014 | Marketing
Market Research and Building a Business
How do you find a market for your business? Do you determine your products or services and then go out and beat the bushes for customers? Sitting behind a desk, cold calling potential leads all day is one method of business building. But, is there a better way?
In my continuing interview with Christine Clifton of Client Centric Growth, she shared part of her entrepreneurial journey where she discusses her experience with those confusing questions. How she started her business from scratch and discovered exactly what her clients needed from her is a story that will help you.
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by The Boomer Gal | Jan 15, 2013 | Business Networking

Real Entrepreneurs Practice Brainstorming
It’s my belief, and I have no measured empirical evidence to support this, that real successful entrepreneurs practice brainstorming on a regular basis.
Brainstorming helps me be more creative. Because let’s face it, entrepreneurs live in their own heads way too much. Especially entrepreneurs that are self employed. And when you don’t have another creative mind to bounce ideas off of, your own creative juices can get very stale.
So I want to share with you the top 3 ways that I practice brainstorming that helps me leap forward in my business and could do the same for yours.
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by The Boomer Gal | Nov 13, 2012 | Sales Tips
Sales Training and Sales Tips That Build Business
Not all entrepreneurs have the great fortune to have been part of a large corporation where they received expert sales training. And that, my friends, is unfortunate. Because without sales there is no business.
No Sales = No Business = No Money
That’s a very simple equation.
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