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Archive for the ‘Marketing’ Category


Reputation Management

By on Thursday, October 27th, 2011 | No Comments

Reputation Management and Local Search In my consulting practice at ikalynn (shameless plug) the first service that we offer new clients is what we call a Local Search Campaign. In a nutshell, a local search marketing campaign applies the concept behind the old telephone directory to the new online model of searching for a business. [...]

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YouTube Marketing

By on Thursday, August 25th, 2011 | No Comments

Video Marketing is YouTube Marketing Lately I have found myself speaking at groups on the topic of online video marketing with YouTube. Now YouTube marketing is not the only venue where a savvy business person can utilize video marketing shorts but it is the big dog and here are a few reasons why. YouTube is [...]

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Buying Your Domain Name

By on Sunday, January 18th, 2009 | No Comments

Buying domain name I’ve purchased dozens and dozens of domain names over the years, but the most important domain I have purchased by far is my own name. Yes, perhaps it’s the misguided notion that one day I will be famous enough, like Oprah, Madonna or even Joel Comm, that my little old name becomes [...]

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